Video & 3D Animation

Masdar
The Clean Development Mechanism.
The design and creation of an online video aimed at World leaders. The Clean Development Mechanism (CDM) is an arrangement under the Kyoto Protocol allowing industrialised countries with a greenhouse gas reduction commitment (called Annex B countries) to invest in projects which reduce emissions in developing countries as an alternative to more expensive emission reductions in their own countries.
Research the subject matter and distil the relevant information to enable us to tell the complex story of the CDM in a clear, succinct way.
A 2-minute video presentation in both English and Arabic were produced using 3D and 2.5D animation, live action footage, stills photography voice-over and soundtrack. Presented at the World Future Energy Summit in Abu Dhabi.










English version





Arabic version